No profit, no business.
Business is about delivering one result … Profit. Many key results contribute to delivering a profit. Do you have a paying job? There’s a good chance you are responsible for delivering some of these key results. Do you know what they are? If not, you might not be doing your job! Oops.
It’s easy to confuse ‘doing’ with ‘delivering’. Busyness is about doing activities. Business is about delivering results. Are you confusing busyness with business.
The next time you’re telling someone how busy you are, ask yourself what results you’re delivering.
Your busyness may be hurting your business!